For Immediate Release
Media Inquiries: Sarah Malpeli
SMITH
(941) 315-1226
smalpeli@smithadv.com

AGENCY AWARDED COMPREHENSIVE WEB SITE DESIGN CONTRACT

FAYETTEVILLE, N.C. (May 20, 2008)—SMITH, a fully-integrated advertising and marketing agency headquartered in Fayetteville, N.C., with offices in Raleigh, N.C. and Sarasota, Fla., was recently contracted by the Southeastern Regional Medical Center (SRMC) to build a comprehensive branded interactive Web site. The site is being utilized as a key tool in marketing the SRMC.

Southeastern Regional Medical Center, a non-profit organization, is licensed for 337 beds and offers a combination of acute care, intensive care and psychiatric services to more than 15,000 inpatients and 70,000 emergency patients annually. The Medical Center is a comprehensive health care system which offers a wide array of health care services through its affiliated divisions.

"We are excited to continue our work with the Medical Center and are using our past experience with the organization and other health care organizations to build a very special and informative site that will serve them as a valuable marketing vehicle," explained SMITH President Gary Smith.


ABOUT SMITH
SMITH is an advertising and marketing agency driven by discovering what makes people who they are and what motivates their decisions, and then planning strategic communications accordingly. Headquartered in Fayetteville, N.C., the 33-year-old firm has offices in Raleigh, N.C. and Sarasota, Fla., offering fully-integrated services that include brand development, account planning, marketing research, interactive services and public relations. SMITH’s clients include regional, national and global companies in travel and tourism, healthcare, consumer products, real estate and financial services. The SMITH team has honed its planning and creative skills on blue-chip and Fortune 500 brands including Hershey, BMW, Coca-Cola, ESPN, WebMD, Bank of America, Deutsche Bank and American Express, as well as leading travel destinations such as Hilton Head Island, Pinehurst, Augusta, Sarasota, and Asheville. SMITH is also a corporate partner and the agency of record for the Southeast Tourism Society. For more information on SMITH, call (800) 421-1973 or visit www.smithadv.com.