For Immediate Release
Media Inquiries: Sarah Malpeli
SMITH
(941) 315-1226
smalpeli@smithadv.com

SMITH Agency Awarded Full-Service Contract

FAYETTEVILLE, N.C. (Aug. 25, 2009)—SMITH, a fully-integrated advertising and marketing agency with offices in Fayetteville and Raleigh, N.C., Sarasota, Fla. and Hilton Head Island, S.C., recently developed a Web site for Global-Med Technologies Group, Inc. (GTG), a forward-looking, innovative medical device company focused on helping medical professionals enhance the standard of care for patients worldwide. In addition, SMITH has also been hired by GTG as their agency or record, providing full-service marketing capabilities.

“We are thrilled to be working with GTG and believe the combination of our two companies will prove to be a successful venture in the development of their patient-care technology,” remarked SMITH President Gary Smith.

GTG provides surgeons and health professionals with clinically relevant, innovative and cost-effective products that improve the quality of life for patients. We focus on devices and procedures that are minimally invasive in nature and therefore, less traumatic to the patient. Our product lines include orthopedic and neurosurgical devices, implants and instruments that are indicated for repair and reconstruction of bones, joints and surrounding soft tissues.

The Company develops pre-operative, operative and post- operative procedures, devices and monitoring systems that reduce cost while providing surgeon and patient less traumatic surgical intervention options. With a significant number of baby boomers entering a period of their life when surgical intervention will be required, demand for less invasive procedures will dramatically increase as patients become more active in selecting their treatment options.

GTG's philosophy is relentless innovation in designing minimally invasive medical devices and their mission is to seek methods and technologies that will offer patients a better procedural option in the future.

SMITH is an advertising and marketing agency driven by discovering what makes people who they are and what motivates their decisions, and then planning strategic communications accordingly. The 35-year-old firm offers fully-integrated services that include brand development, account planning, marketing research, interactive services, creative, media planning/buying and public relations.

SMITH’s clients include regional, national and global companies in travel and tourism, healthcare, consumer products, real estate and financial services. The SMITH team has honed its planning and creative skills on blue-chip and Fortune 500 brands including Hershey, BMW, Coca-Cola, ESPN, WebMD, Bank of America, Deutsche Bank and American Express, as well as leading travel destinations such as Hilton Head Island, Pinehurst, Augusta, Sarasota, and Asheville. SMITH is also a corporate partner and the agency of record for the Southeast Tourism Society.

For more information on SMITH, call (800) 421-1973 ext. 3107 or visit www.smithadv.com.