For Immediate Release
Media Inquiries: Sarah Malpeli
SMITH
(352) 275-7445
smalpeli@smithadv.com

ADVERTISING AGENCY PRESIDENT SELECTED AS ADRIAN AWARDS JUDGE

FAYETTEVILLE, N.C. (Dec. 28, 2009)—Gary T. Smith, president and CEO of SMITH, recently selected from an international list of nominees to be a judge for the 2009 Adrian Awards. SMITH is a fully-integrated advertising and marketing agency with offices in Raleigh and Fayetteville, North Carolina, and Sarasota, Florida, and Hilton Head, South Carolina. The Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards are aimed to honor creative brilliance and best practices in hospitality, travel and tourism related marketing. In its fifth decade, the HSMAI Adrian Awards has grown into the world’s most renowned and prestigious advertising, public relations and web marketing competition, specifically tailored for the travel industry.

This year's judging took place in September and October during which time Smith evaluated over 30 entries online. To recognize judge efforts, HSMAI will acknowledge SMITH from the stage at the Adrian Awards Gala held February 1, 2010, at the New York Marriott Marquis, as well as in the souvenir program book distributed at the Gala.

SMITH is an advertising and marketing agency driven by discovering what makes people who they are and what motivates their decisions, and then planning strategic communications accordingly. The 35-year-old firm offers fully-integrated services that include brand development, account planning, marketing research, dialog management, interactive services, creative, media planning/buying and public relations.

SMITH’s clients include regional, national and global companies in travel and tourism, healthcare, consumer products, real estate and financial services. The SMITH team has honed its planning and creative skills on blue-chip and Fortune 500 brands including Hershey, Ruth's Chris, Microsoft, Alliance One, Harley Davidson, Southeastern Regional Medical Center, First Bank of NC, SC and VA, Jeep, Miller, as well as leading travel destinations such as Hilton Head Island, Pinehurst, Augusta, Sarasota, and Asheville. SMITH is also a corporate partner and the agency of record for the Southeast Tourism Society.

For more information on SMITH, call (800) 421-1973 ext. 3107 or visit www.smithadv.com.